Twitter Business Tips and Tricks

March 22, 2010 by  
Filed under Twitter Marketing

Twitter is rapidly becoming one of the most-used social networking sites for businesses.

But what is it that makes Twitter so good for businesses?

There are many reasons; the first would be that it is great for getting your message across to a lot of people. Twitter currently has around 6 million active users per month; many are businesses and many are individuals. In this post I am going to tell you how to make the most of this site.

When Twitter first originated, it was used by individuals to keep in touch with their friends, and to let them know what they are doing. Recently, however, businesses have discovered the potential Twitter has to grow their business.

Businesses use Twitter for a couple of different reasons; to build rapport with prospective clients, and to raise their brand awareness.

To be successful on Twitter as a business, there are a few simple steps;

  1. Increase your visibility. The more you tweet, the more people are likely to follow you. The more people that follow you, the more people you can get your message to.
  2. When you first join Twitter, you will have to create a profile. Think about the impression your profile has on people visiting it; is it boring, or is it something that intrigues the viewer, and makes them want to receive your tweets?
  3. When someone send you a message or tweets about you, don’t ignore it. This is exactly what you want from Twitter; a chance to interact with someone. Many people make the mistake of just tweeting and not interacting with other people. You shouldn’t do this; one of the main reasons for you joining Twitter is to interact with not only individuals, but other businesses as well
  4. NEVER tweet direct sales messages, such as ‘visit this site to buy …….’ You want to redirect people to your site, and your site will do the selling for you.
  5. Don’t just tweet about yourself; tweet about interesting articles you have read on the internet, and include a link to it
  6. Establish yourself as an expert – if people think of you as an expert in your industry, you are going to be the first person that they ask regarding a problem they may have. They also increases the chance that they will want to do business with you in the future.

And there you have it – a few tips to increase your success on Twitter. In my next post, I am going to give you a few tips to using Facebook for your business. Don’t miss it! If you have any more tips for Twitter, leave a comment.

I currently work for Keepers Accountancy, and I am in charge of all of our Email Marketing, Blogging, Social Networks; basically everything e-marketing! If you would like to read more posts, covering topics such as e-marketing, finance and tax, then head over to

Thanks for reading!

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How to Use Twitter….Basic Techniques and Tips For the Beginner Twitter

March 22, 2010 by  
Filed under Twitter Basics

Make sure you include you picture in your profile. This picture can be of you which some say it should be. Other people use a picture of their kids, animals and pictures that pertain to their business. Some people update their pictures on a regular bases. You will have background to pick out for your profile page. Twitter supplies you with some basic backgrounds to use. You can make your own or download some from different sites out there that offer twitter backgrounds.

When you twitt you have a picture that shows up with your twitt. This picture can be the same picture as in your profile, or it can be an avatar. It is best to use the same picture throughout your social networking sites. The picture again can be anything that you want. An avatar should be related to your business.

You have a 140 characters to “WOW” your followers. Which really isn’t a lot but it’s enough to say what you need to say. Make sure you inspire, entertain,
educate, and join in on conversations with your followers..Yes, you can promote you business, website and blog..I have never promoted my business through twitter
but I have promoted my blog..Be careful not to just push your business. You need to be yourself. Build relationships with your followers. They will come
to you and want to do business with you..that is what has been happening to me..

You can use abbreviations to help save your characters. Make sure that everyone will be able to understand your twitt if you do. There are many abbreviations
used on twitter. Here are a few of the commonly used ones….

RT= retweet
RTL= retweet love
BRB= Be Right Back
LOL= laugh out loud
ROFL+ Roll on the floor laughing (there are many versions of this one but sticking to the basic one)
TY= Thank you
YW= Your Welcome
:+)= Smile
OMG= oh my God
Grrr= frustration
ugh= frustration
DM= Direct Message

Many more I can list but you will learn more as you begin to twitt. Don’t hesitate to jump into conversations which will help you build relationships
and friendships which is the foundation for a good business relationship. Your twitters have to know that they can trust you and count on you if you
want them to do business with them.

When you RT someone you need to put a RT(space) @workingmoms (space) (example) that way the person you are RT’ing will get it in there @replies…Retweet in a common
curtsy in the the twitting world. When you get RT’d it is proper etiquette to tell the person thank you for the RT. I do that and then ask them how their
day is going..but that is just me. Some people don’t thank peeps for RT’ing…I’m happy that somebody takes the time to RT so I always thank them. If someone
RT’s me then I try to RT them back. To spread the twitter love…example of an RT….RT @workingmoms

Always reply to some with an @then their name…example(space)@workingmoms(space) again this way they will get a copy in their mentions..

Direct Messages or DM’s (as they are known as) are messages that everyone cannot see. You can only DM people who are following you…So lets say if I’m
following you I can not DM you but you can DM me. So if someone Dm’s you and you can not DM them back then they are not following you..If you DM someone and they
can not DM you back then you are not following them. A little confusing huh…There is a drop down box at the top of the DM box..If you can not find
the follower you wish to DM the type a -D hit the space bar then type the name of the person you are DM’ing then hit the space bar again. The
name of the person you are DM’ing should appear in the box above. (example) D workingmoms can take off the D workingmoms once the name appears and you
are ready to start typing your DM.

Favorites is for any twitt that you want saved. Some people save their twitts or twitts that they want to go back too..I usually put my favorite twitters in my
favorite’s or twitts I want to go back to. Everyone can check to see what you have in your favorite.

Updates is all the twitts that you have sent out…not a good place to save your favorite twitts that you would like to use later.

Followers are people that are following you…to me it goes up and down like a roller coaster…don’t get to concerned unless it takes a huge nose dive..this
could be a twitter hiccup…

Following are people you are can unfollow people from here who you no longer want to follow. I usually unfollow people who unfollow me..

This covers the basic twitting for the newbie twitter…Remember one important thing when twitting….Twitt how you would like to be twitted…be nice

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Hello….I’m part of a wonderful business called AAWorkingmoms. Ann Marie and I run it. We have changed our lives and help people to change their lives.

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